基本 · 信息
讲座时间：11月18日 14:00
讲座地点：创艺学院东楼E408
Lecture time: 14.00, Nov.18th
Lecture Venue: SCA E408
工作坊时间：11月18日和19日18:00
工作坊地点：科创中心104
Workshop time: 18.00, Nov.18th and Nov.19th
Workshop Venue: Student Innovation Center 104
（注：工作坊需报名；建议参加工作坊前先参加讲座。）
关于· 讲座
本次讲座将为大家带来基本的平面设计知识，帮助大家进行一些简单的设计项目，例如论文、简历和幻灯片演讲的版式设计。通过借鉴平面设计师的工作经验，帮助大家了解如何进行结构化工作的重要性。
讲座内容包括：
1. 除创意性外，什么让一个设计成为好的设计？
2. 有哪些不成文规定，可以帮助设计变得更合理、清晰、易于理解？
3. 中英文的字体版式设计：如何选择字体，如何设计易于阅读的版式？
4. 怎样选择让设计更有趣的颜色和图像？
5. 如何使用边距和网格来组织页面内容？
关于· 工作坊
工作坊报名链接：
https://www.wjx.cn/jq/96894828.aspx
（工作坊人数有限，收到确认邮件视为报名成功，报满即截止）
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请务必保证两晚皆可参加；建议参加工作坊前先参加讲座。
本次工作坊中你将：
1. 学习到自由布局软件Scribus的基本功能
2. 为创艺学院设计招生传单
工作坊要求：
自备笔记本电脑，并安装Scribus软件：
https://www.scribus.net/downloads/stable-branch/
工作坊参与者将获得相应的文字图片材料，也欢迎各位事先准备素材（例如：一个好点子，一些自己拍的照片或自己写的文字）。建议自己准备的材料短小精悍，适合放在两张A4纸上。
关于· 嘉宾
Christoph Stahl，于1975年出生于德国，在著名的Documenta艺术展的故乡卡塞尔（Kassel）学习视觉传达，专攻平面设计和插图。他在瑞士教授克里斯托夫·加斯纳（Christof Gassner）指导下获得了与其同等的硕士学位，并且完成了将平面设计、插图和新媒体相结合的独特研究工作。
毕业后不久，他应邀在中央美术学院计算机艺术工作室任教。在北京工作和生活了九年，在此期间，他有幸成为王敏教授在中央美术学院设计学院的第一位外国博士生。（王敏老师参与并领导了2008年北京奥运会设计工作。）
Christoph Stahl于2010年完成了以“汉字和拉丁字母”为主题的双语排版博士论文，并继续在中央美术学院任教两年，教授排版和平面设计基础。
2012年他回到德国，在多家公司担任设计师，在一家酒店公司工作了五年，从事国际项目。今年，他回到中国，再次开始教学，并将在上科大创艺学院与您分享他在平面设计方面的广泛知识和经验。
About· Lecture
In an age, where software enables everyone to design for themselves, the lecture is supposed to give some basic understanding and knowledge to the listeners, which will enable them to be able to work on some simple design projects, such as layout for papers, c.v. and presentations at a basic professional level. It emphasizes the importance of working in a structured way drawing on the experience of actual graphic designers.
The lecture includes explanations on what – beside creativity – makes a design a good design, talking about unwritten rules that help a design to make sense, be clear and easily understandable. It provides important knowledge about the use of typography in both Chinese and English language: how to choose a typeface, how to set up text that is easily readable and looks good.
It gives some advice on how to use colours and images in a good way to make your designs more interesting and explains how to use margins and grids to organize everything on the page. It ends with some valuable hints at best practice.
About· Workshop
The workshop builds on the lecture and it is expected that participants have seen the lecture, as the knowledge learned in the lecture is to be put into practice.
In the beginning, the Christoph will teach the basic functions of the free layout software Scribus. Then you will have the chance to design a flyer for ShanghaiTech School of Creativity and Art to recruit students. You will be given materials to do so or you can also prepare your own materials beforehand, such as a nice idea, some photos you have taken yourself or some text you have written yourself. If you prepare something yourself, keep in mind that it should be short and sweet to fit on two A4 pages including the images.
Requirements:
Please install the software and bring your computer. The software is available in Chinese. It will install in the same language as your system, but the language setting can be changed afterwards.
Download the software here:
https://www.scribus.net/downloads/stable-branch/
You may also come up with an idea and materials and bring them to the workshop.
About· Guest
Christoph Stahl was born in Germany in 1975. He studied visual communication with focus on graphic design and illustration at Kassel, hometown of the famous Documenta art exhibition. There, he earned his degree that equals master with Swiss Professor Christof Gassner and a unique graduate work that combined graphic design, illustration and new media.
Shortly after his graduation, he was invited to teach in the Computer Art Studio of Central Academy of Fine Arts in Beijing. He lived, taught and designed in Beijing for altogether nine years, during which he got the opportunity to become the first foreign doctor student of Central Academy of Fine Arts School of Design under Professor Wang Min, who among other things supervised the design group for Beijing 2008 Olympics.
Christoph finished his doctoral thesis about Bilingual Typography with Hanzi and Latin Letters in 2010. He continued as a lecturer at Central Academy of Fine Arts for two years, teaching typography and graphic design basics.
In 2012, he returned to Germany, where he worked as a designer for several companies, including five years in a hotel company, where he worked on international projects.
This year he has returned to China to start teaching once again and will be sharing his wide knowledge and experience in graphic design with you at ShanghaiTech.
